Introduction
If you’re looking for a destination that’s a little off the beaten path, Albania should be at the top of your list. Often overshadowed by its neighbours Greece and Italy, this small Balkan country offers everything from stunning beaches and ancient ruins to soaring mountain ranges and vibrant cities—without the crowds or the price tag. When I first visited Albania, I didn’t know what to expect, but by the time I left, I was already planning my return. It’s that kind of place.
So, whether you’re after a budget-friendly beach holiday, a deep dive into history, or an adrenaline-pumping hike through the mountains, Albania has it all. And it’s still relatively undiscovered, meaning you can enjoy all of this in a laid-back, relaxed atmosphere without elbowing through hordes of tourists. In this guide, I’ll cover why you should visit Albania and highlight the best places to experience its charm.
Table of Contents
Reasons You Should Visit Albania
1. Breathtaking Beaches and Coastline
Let’s start with the coast, because honestly, Albania’s beaches are some of the best I’ve seen in Europe—and I’ve been to a fair few. The Albanian Riviera is a jaw-dropping stretch of coastline along the Ionian Sea, with crystal-clear waters and pristine beaches that wouldn’t look out of place on a Greek island. The difference? Albania’s beaches are still blissfully uncrowded and, crucially, much more affordable.
Take Ksamil, for example. This tiny seaside village is all white-sand beaches and turquoise waters, with little islands you can swim to. I spent an entire afternoon hopping between the islands, feeling like I had discovered my own private paradise. The vibe is relaxed, the water is perfect for swimming, and even during peak season, it doesn’t feel overrun.
Further north, Himarë offers the same stunning scenery but with an even more laid-back vibe. The beaches here are less polished than Ksamil, but that’s what makes them so charming. You’ll find secluded coves, pebbled shores, and tavernas serving up fresh seafood with views you can’t buy in more popular Mediterranean spots.
2. Fascinating History Around Every Corner
If you’re a history buff like me, Albania will be your playground. The country is steeped in history, with influences from the Illyrians, Romans, Byzantines, and Ottomans all leaving their mark. The best part? You don’t need to fight crowds to see them.
Gjirokastër and Berat, both UNESCO World Heritage Sites, are perfect examples. I remember wandering through the cobbled streets of Gjirokastër, known as the “City of Stone,” feeling like I had stepped back in time. The town’s hillside setting, with its fortress looming overhead, offers some of the most dramatic views in Albania. If you have time, don’t miss the Gjirokastër Castle—it’s worth the uphill walk for the panoramic views alone.
Berat, on the other hand, is known as the “City of a Thousand Windows” because of its distinctive Ottoman architecture. Walking through the old town, with its white houses stacked on the hillsides, you get a real sense of the country’s multi-layered history. And the best part? Both towns are still very much lived in, so you’re not just visiting a museum—this is real, everyday Albania.
3. Incredible Hiking and Outdoor Adventures
If there’s one thing that surprised me about Albania, it’s how wild and rugged the country is once you venture away from the coast. In the north, you’ll find the Accursed Mountains, and let me tell you, they live up to their name in the best possible way. The landscapes are dramatic, the villages are remote, and the hiking is some of the best you’ll find in the Balkans.
The Valbona-to-Theth hike is legendary, and for good reason. It’s a 17-kilometre trek through some of the most stunning mountain scenery I’ve ever laid eyes on—think snow-capped peaks, alpine meadows, and crystal-clear rivers. I tackled the hike last summer, and while it’s not easy (there’s a 1,000-metre ascent to tackle), the sense of achievement and the views at the top make it all worth it.
Even if you’re not an avid hiker, there’s plenty to explore in Albania’s countryside. The Blue Eye—a natural spring with water so blue it almost looks artificial—is a must-see. It’s the perfect spot for a refreshing dip after a long day of exploring. Just don’t forget your camera.
4. Surprisingly Affordable
One of Albania’s biggest selling points is how cheap it is compared to other European destinations. I’m not just talking about the cost of accommodation (which is very budget-friendly, by the way), but everything from meals to public transport is incredibly affordable.
In Tirana, Albania’s capital, I managed to get by on less than €40 a day, including meals and drinks. And it wasn’t like I was skimping, either—think hearty plates of grilled meat, fresh salads, and the occasional glass of rakia (a potent local spirit). You’ll find great food all over Albania, but it’s especially good value in local tavernas.
Accommodation is also easy on the wallet. In coastal towns like Sarandë and Ksamil, you can find comfortable beachfront hotels for a fraction of what you’d pay in Greece or Italy. And if you’re willing to stay in family-run guesthouses, you’ll not only save money but also get a taste of genuine Albanian hospitality.
5. Warm, Welcoming People
Speaking of hospitality, one thing that truly sets Albania apart is its people. Albanians are some of the friendliest, most welcoming people I’ve ever met. They’re proud of their country and love showing it off to visitors. I’ve lost count of the number of times I’ve been invited for coffee or rakia by complete strangers, just because I happened to ask for directions.
The language barrier isn’t much of an issue, either—especially in tourist areas, where many people speak at least basic English. Even when language isn’t shared, Albanians have a way of making you feel welcome through their gestures and warmth. It’s this hospitality that will leave a lasting impression long after you’ve left.
Best Places to Visit in Albania
1. Tirana
Albania’s capital, Tirana, is where modernity meets history in the most colourful way imaginable. The city has transformed itself over the last decade from a grey, post-communist capital into a lively, vibrant hub of culture, art, and food. Start your visit in Skanderbeg Square, the central hub named after Albania’s national hero. From there, you can explore Et’hem Bey Mosque, one of the city’s oldest landmarks, or dive into Albania’s complex past at the National History Museum.
I spent a day wandering around the lively Blloku district, once the stomping ground of the communist elite and now Tirana’s trendiest neighbourhood. Cafes, bars, and restaurants spill out onto the streets, and there’s a real buzz about the place. For a break from the city, take the Dajti Ekspres cable car to the top of Mount Dajti for panoramic views of the city below. You’ll feel a million miles away from the urban chaos.
2. Berat
Berat is one of Albania’s prettiest towns, and if you’ve seen pictures of its famous white Ottoman houses stacked on the hillsides, you’ll know why. Known as the “City of a Thousand Windows,” Berat’s historic charm is hard to resist. The highlight for me was walking up to the Berat Castle, where people still live within its ancient walls. From the top, you get breathtaking views of the town below and the surrounding mountains.
Berat is a town you’ll want to explore at a leisurely pace, so take your time wandering through the old quarters of Gorica and Mangalem. You’ll come across beautiful mosques, churches, and traditional homes at every turn. If you’re into photography, this place is a dream.
3. Gjirokastër
Gjirokastër is another UNESCO World Heritage Site, and it feels like stepping into a medieval storybook. The town is known for its stone houses, steep cobbled streets, and the imposing Gjirokastër Castle that watches over everything. When I first arrived, the sheer scale of the castle blew me away—it’s one of the largest in the Balkans.
Take your time exploring the castle and the military museum inside, which offers a fascinating glimpse into Albania’s past. The views from the top are incredible, and on a clear day, you can see the mountains of Greece in the distance. Afterwards, I strolled through the old bazaar and picked up some local handicrafts. The atmosphere in Gjirokastër is like nowhere else in Albania.
4. Saranda
If beach life is what you’re after, Sarandë is the place to be. This coastal town is the gateway to the Albanian Riviera and offers a lively mix of beaches, bars, and nightlife. It’s the perfect base for exploring the nearby ancient city of Butrint, a UNESCO World Heritage Site that dates back to Roman and Greek times. I spent half a day wandering through the ruins, which are set against the stunning backdrop of a national park.
Sarandë’s seafront promenade is the place to be at sunset, with locals and tourists alike taking in the views of Corfu, just across the water. It’s a bit more touristy than some of Albania’s quieter towns, but it’s still an ideal spot to relax and soak up the sun.
5. Shkodër
Located in northern Albania, Shkodër is often referred to as the country’s cultural capital. The highlight is Rozafa Castle, which offers panoramic views of Lake Shkodër and the surrounding mountains. According to legend, the castle’s construction involved a human sacrifice, which adds an eerie element to your visit.
Beyond the castle, Shkodër is a great base for exploring the nearby Accursed Mountains and Lake Komani, which offers boat tours through some of the most dramatic scenery in the Balkans. If you’re planning to hike in Theth or Valbona, Shkodër is where your adventure will likely begin.
6. Durrës
If you’re a history lover, Durrës is a must-visit. As Albania’s second-largest city, it’s home to the largest Roman amphitheatre in the Balkans, which is an impressive sight. The city itself has a mix of modern and ancient influences, with the Durrës Archaeological Museum offering a fascinating look at Albania’s Roman and Byzantine past.
The city also has a beach, though it’s not as pristine as the Riviera further south. Still, Durrës has a charm of its own, and its proximity to Tirana makes it an easy day trip if you’re short on time.
7. Ksamil
I’ve already mentioned Ksamil, but it deserves another shout-out. This tiny village near the Greek border is one of the most idyllic spots on the Albanian Riviera. The beaches here are some of the best in the country, with clear turquoise waters and white sand that feels more Caribbean than Mediterranean. It’s easy to spend an entire day here, lounging in the sun, swimming in the sea, and hopping between the small islands just offshore.
If you’re visiting in the summer, Ksamil can get busy, but it’s still much quieter than comparable beach towns in neighbouring countries. And the prices are unbeatable.
8. Vlora
Vlora is where Albania declared its independence in 1912, and it’s a city that feels steeped in history. But it’s also a modern seaside town with a lively atmosphere, thanks to its mix of beaches, restaurants, and nightlife. The Independence Monument and Museum of Independence are worth a visit if you want to understand more about Albania’s struggle for independence from the Ottoman Empire.
Vlora is also the gateway to the southern part of the Albanian Riviera, so it’s a good base if you’re planning to explore beaches like Dhërmi and Jale, which are some of the best in the country.
9. Himarë
Himarë is a small coastal town that’s perfect if you’re looking for somewhere a little quieter than Sarandë. The beaches here are gorgeous, with crystal-clear water and plenty of spots to relax. What I loved most about Himarë was its relaxed vibe—there’s none of the hustle and bustle you’ll find in the bigger towns.
The nearby Himarë Castle is worth a visit for its views over the coastline, and if you’re feeling adventurous, you can drive along the winding coastal road to explore hidden coves and beaches further south.
10. Theth
Last but definitely not least, Theth is a remote mountain village in the Accursed Mountains, and it’s one of the most beautiful places in Albania. If you’re into hiking, this is your base for exploring the mountains, with trails leading to waterfalls, alpine meadows, and even more remote villages.
The village itself feels like something out of a fairytale, with traditional stone houses and a dramatic mountain backdrop. I stayed in a local guesthouse, where the family cooked up a feast of local dishes, and it was easily one of the highlights of my trip. The peace and quiet here are unmatched.
Conclusion
Albania is a country that surprises at every turn. Whether it’s the stunning beaches, the towering mountains, the rich history, or the friendly locals, you’ll find yourself falling in love with this hidden gem in the Balkans. It’s a destination that still feels authentic and untouched by mass tourism, but that won’t last for long. So, if you’re looking for an affordable, adventurous, and culturally rich destination, now is the time to visit Albania. You won’t regret it.